Gender Bias in Selection: Words Matter
The first step to reducing gender bias in selection is to reduce gender bias in initial recruiting. Studies show that job descriptions favoring overly masculine words (i.e., those typically associated with masculine stereotypes) can make a position less appealing for potential female candidates. The way we phrase our company description and culture, the expected qualifications, and the responsibilities of the position can inadvertently turn away female candidates before they even have a chance to apply.
Check out the below infographic on how to make your online job postings stand out as appealing to candidates regardless of gender.
Gender Bias in Selection Infographic
